Case Study – PPC Success
Here I have taken a snap shot from a client who was going about PPC advertising themselves. They decided to let me run a free PPC review pack on their account and take over the campaigns going forward. You can get a similar report by filling out a few details on the Free PPC Review Pack located on the homepage here.
Cost: The amount they paid over 30 days of manual ad campaigns.
Clicks: The number of people of clicked their adverts over 30 days.
Impressions: The number of times their advert was displayed to people around the web.
Looking at the small data set, we can start to create a bigger picture of the differences between manually running ads versus using YourVeganMarketer.com
Cost Per Click (Canadian Dollars)
Manual ads $1.20. This came down to $0.12
Clicks
Manual ads 558. This increased to 948
Impressions
Manual ads 8,122. This increased to 84,338